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Membership Audience Manager

Membership Audience Manager

Nonprofit Jobs

Arlington, VA (Location is negotiable within the United States)


Arlington, Virginia, USA. Location is negotiable within the United States


Founded in 1951, the Nature Conservancy is a global conservation organization dedicated to conserving the lands and waters on which all life depends. Guided by science, we create innovative, on-the-ground solutions to our world's toughest challenges so that nature and people can thrive together. We are tackling climate change, conserving lands, waters and oceans at unprecedented scale, providing food and water sustainably and helping make cities more sustainable.  One of our core values is our commitment to diversity. Therefore, we strive for a globally diverse and culturally competent workforce. Working in 74 countries, including all 50 United States, we use a collaborative approach that engages local communities, governments, the private sector, and other partners. To learn more, visit or follow @nature_press on Twitter.

The Nature Conservancy offers competitive compensation, 401k or savings-plan matching for eligible employees, excellent benefits, flexible work policies and a collaborative work environment. We also provide professional development opportunities and promote from within. As a result, you will find a culture that supports and inspires conservation achievement and personal development, both within the workplace and beyond.


The Membership Audience Manager develops, creates and implements plans that increase the long-term value of Membership donor and known leads aligned with the strategic priorities of the Membership department. The Manager is responsible for implementing omni-channel marketing strategies to grow donor base and build lifetime value of donors across Membership. 


The Membership Audience Manager provides project management for the creation and maintenance of audience strategies, campaign strategies, budgeting tools, detailed cost and revenue reporting templates, debrief meetings, annual planning, cross-departmental planning meetings, and other deliverables the Audience Team requires. They assist and support the broader Audience Team in developing and implementing strategies to maximize the long-term value of donors and converting known leads. The Manager creates and maintains business documentation specific to the Audience Team. They implement operational delivery of branding principles whether applied internally or outbound. They utilize tools provided by the Strategic Analytics team to provide regular performance reporting and insights to key audience and campaign stakeholders. The Manager collaborates with field business units to ensure alignment in campaign strategies and partners with internal stakeholders and coordinates with Conservancy business units, including colleagues in Membership, various field units, and Global Digital, to lead collaborations which achieve Membership goals. They help to vet new vendors and projects that would further audience strategy goals. The Manager supports day-to-day relationships with third party vendors and agencies and project manages contract processes, communications expectations, document management and deliverable deadlines.


  • Manage and serve as team lead on assigned projects.
  • Does not supervise any staff but may manage work of peers on departmental project teams.
  • Manage assigned budget, evaluate results and develop recommendations for corrective strategies as needed.  
  • Responsibility and accountability for meeting project goals and objectives.
  • Resolves complex issues independently within program area.
  • Opportunity to act independently within program goals.


  • Bachelor’s degree in related field and a minimum 7 years’ related experience or equivalent combination of education and experience.  
  • Experience managing client and account relationships.  
  • Experience implementing, and managing multiple complex projects.
  • Experience negotiating agreements.


  • Multi-lingual skills appreciated.
  • Multi-cultural or cross-cultural experience preferred.
  • Ability to self-motivate, set objectives and manage complex team projects requiring input from multiple stakeholders.
  • Experience writing, editing and proofreading.
  • Strong interpersonal skills, both written and verbal.
  • Strong strategic instincts, including the ability to create and use data to guide decision making.
  • Proven project management skills, including the ability to track and manage multiple deliverable deadlines, dependencies and status updates.
  • Experience managing a budget and a robust set of KPIs.
  • Skilled in using Excel.
  • Experience leading in a team-based environment with internal and/or external partners OR experience cultivating and managing vendor relationships.
  • Experience applying marketing principles on projects/programs OR strong knowledge of current and evolving trends in relevant marketing disciplines OR Nonprofit, electoral, and/or digital agency experience preferred.
  • Experience working with CMS/CRM technology OR experience working with digital marketing technologies used to create and deliver email, landing pages, ads, and SMS OR experience working with tools for web testing and web analytics, as well as marketing campaign reporting suites.


Job Family: Marketing

Job Number: 200016

Salary Grade: 7

Salary Range: $66,000 - $92,000, varies by location


To apply to position number 49111, submit resume (required) and cover letter separately using the upload buttons. All applications must be submitted in the system prior to 11:59 p.m. Eastern Time on November 23, 2020.

Click “submit” to apply for the position or “save for later” to create a draft application for future submission. Once submitted, applications cannot be revised or edited. Failure to complete required fields may result in your application being disqualified from consideration.

If you experience technical issues, please refer to our applicant user guide or contact

The Nature Conservancy is an Equal Opportunity Employer

Our commitment to diversity includes the recognition that our conservation mission is best advanced by the leadership and contributions of people of diverse backgrounds, beliefs and culture. Recruiting and mentoring staff to create an inclusive organization that reflects our global character is a priority and we encourage applicants from all cultures, races, colors, religions, sexes, national or regional origins, ages, disability status, sexual orientation, gender identity, military, protected veteran status or other status protected by law.

The successful applicant must meet the requirements of The Nature Conservancy’s background screening process.

Additional Info

Job Type : Full-Time

Education Level : Bachelors Degree

Experience Level : Mid to Senior Level

Job Function : Account Management, Development, Marketing/Communications, Creative, Customer Service

Nonprofit or Corporate : Nonprofit Organization

Location : Arlington, VA (Location is negotiable within the United States)

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